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Brainy Takes Safety Message to Basketball Arena

Raliegh, NC - Feb 10, 2009


Norfolk Southern’s Train Your Brain campaign mascot, Brainy, dazzles the audience during halftime at a North Carolina State vs. Duke women’s basketball game in Raleigh. More than 2,000 people cheered Brainy on as he scrambled among other mascots to get the ball. Spectators received Brainy T-shirts and decals along with highway-rail grade crossing safety messages. Norfolk Southern is featured in a press row sign on the court. The sign reads: “Train Your Brain: Be Smart at RR Crossings.”